CASSETTE #1 Creative Staffing Want to learn a technique to help you think out of the box? Brainstorm ways to increase staffing efficiencies? At this eye-opening session, you'll use lateral thinking to generate new ideas for staffing. The thinking process will be separated into distinct modes including creativity, logical negative thoughts, factual information, emotions and positive thoughts. CASSETTE #3 & #4 Release the Hidden Talent In Your Organization: Maximize Your Performance by Engaging Your Team At a time of record employment levels, and amidst intense competition for talent, more companies have focused on developing practices to more fully engage their workforce in their company mission. Surprisingly, when companies learn how to better access talent they already have, profits and satisfaction often will soar. You'll also learn how to deal with family dynamics such as what to do with Uncle Bob.
CASSETTE #5 & #6 Stress for Success: A Prescription for Using Good Stress for Personal and Professional Success Stress for Success blends ... good nutrition ... regular exercise ... quality relationships ... work + relaxation = recreation ... laughter and a positive attitude ... and a healthy spirit ... into a prescription for personal and professional success .
CASSETTE #7 & #8 Benefiting from Technology Computers, the Internet and the World Wide Web are all tools that you can use to enhance an amusement facility's bottom line. You'll get a look at standard tools like spreadsheets, word processors, databases, inventory control systems and accounting packages and will learn how they can be employed and integrated to produce powerful tools to analyze business health and track and correct potential problem areas.
CASSETTE #9 Creating the Dream Behind Entertainment Your imagination breathes life into every discipline of show production. In this upbeat session, you'll learn how others have turned their dreams into reality and explore the creative side of the entertainment process.
CASSETTE #11 & #12 How to Prepare Business Plans and Get Financing It's a fact: Business plans are usually required to obtain financing. They are also useful in guiding/monitoring the ongoing operations and in eventually selling the business. In this revealing presentation, the contents and preparation of business plans will be discussed, as well as procedures to keep the contents up-to-date. Plus, conventional and non-conventional forms of financing new businesses and expansions will also be examined and financiers will discuss their requirements and offer suggestions for success.
CASSETTE #13 & #14 Finding and Keeping Great People In this highly beneficial presentation, you'll find out about motivating factors for hiring and keeping Baby Boomers, Generation X and Generation N. Plus, you'll discover how to use the Internet and other recruiting strategies that work, that is, successfully matching employer and employee needs!
CASSETTE #17 & #18 Direct Marketing This provocative workshop will teach you what contributes to a successful direct mail campaign and the importance of planning an effective marketing strategy. Hear how to determine the best time to promote, how often to promote, how to set a production schedule and what you need to know about mailing lists.
CASSETTE #19 What's Wrong With My Store? There are a few basics when it comes to developing an exciting retail environment. You simply need to identify what is required for your specific needs and how to implement. This program will introduce the importance of signage, focal points fixturing programs and lighting. Visual excitement makes your stores sizzle and keeps the customer entertained as well as informed.
CASSETTE #20 Red Hot and Gold Awards Presentation This year's prestigious Red Hot & Gold Awards will recognize the best of visual merchandising throughout our industry. A brief discussion of the awards criteria, the elements necessary for effective display will be followed by actual photographs of the dynamic displays submitted by the winning entries.
CASSETTE #21 & #22 Training Return Employees Get the inside track on enhancing your training program for supervisory and returning staff members. Join fellow operators in an enlightening approach to strategies, techniques and training programs ranging from the uncommon to the classic.
CASSETTE #23 & #24 The Great Coin-Op Debate The future of the coin-operated game business, including PC games will be discussed in this fascinating session.
CASSETTE #25 & #26 Kid Power This unique workshop will feature a 1/2 hour presentation of research data followed by 1 1/2 hours of talking directly to the guests. Yes, this open panel format will allow you to ask the experts - children and moms! This is your chance to ask the key questions that stimulate and bring them back to your facility. Don't miss if
CASSETTE #27 More Finance 101 for FECs This nuts-and-bolts session will give the numerically challenged the simple explanations they need to help deal with the problems in operating a family entertainment center. You'll also learn important information necessary when applying for small business loans.
CASSETTE #29 & #30 Entertainment Building Blocks This panel will explore the primary areas and considerations for starting and growing an entertainment program. From the philosophies behind "why" entertainment exists, to types of entertainment, basic information on show technology and the value of special events, this interesting workshop will provide solid information for those just starting out or new perspectives to those who are seasoned entertainment professionals.
CASSETTE #31 Merchandising for the Millennium The year 2000 will present a once-in-a-millennium opportunity to generate tremendous retail sales. This timely seminar will be a forward-looking commentary on the anticipated demographic changes, retail trends, and technological advances that will shape industry merchandising.
CASSETTE #33 Techniques for Departmental Training Get up-to-speed with the latest methods of training ride operators in this intensive session including how to build a new team from the ground up and the effectiveness of using video tape training to supplement traditional hands-on learning.
CASSETTE #34 The Business of Entertainment At this informative session, you'll take a look at the administration and management of talent and entertainment programs. Basic contract parameters and terminology will be shared as will guidance on where to find resources to invest in a show program, and talent recruitment and management. Whether you're just getting started with an entertainment program or are more established and are looking for either validation or new ideas, you'll come away with information you can use right away!
CASSETTE #38 & #39 Generations: The Changing Face of the FE Industry How has the industry and management's philosophy changed over the generations? Is older really wiser? Come hear the perspectives of two generations of families in the business.
CASSETTE #40 Branding in Food Service Should you or shouldn't you? At this workshop find out the advantages and disadvantages to branding food service. Gain information on developing your own branded concepts for your facility and integrating existing nationally branded concepts into your mix of food service outlets.
CASSETTE #42 What's Hot in Games Based on the successful response to the roundtable held the past two years, this year's revealing workshop will feature a blue ribbon panel of game experts. They will discuss anything and everything you ever wanted to know about games. This impressive panel will represent virtually every aspect of the games business. CASSETTE #44 Guerrilla Operations, Part 2 Have you stared new competition in the face and survived? These panelists have. Not only did they survive, they actually grew strong. Come hear the perspective on successful guerrilla strategies for small park operators.
CASSETTE #45 & #46 Waterpark Operational Issues - Rider Responsibility Roulette You'll hear an analysis of a real-world rid responsibility case and operational guidelines that amusement facility owners/operators can follow protect themselves if a rider responsibility suit evolves. AED 1-2-3 This informational presentation will examine the physiological mechanisms of a drowning victim are potential benefits of combining CPR, oxygen and Automated External Defibrillator in the resuscitative process.
CASSETTE #47 & #48 Safety Issues The cost of employee recruitment and training is becoming a major factor in our industry. This vital workshop will explore issues concerning employee safety that can lead to an environment where your staff will prefer to work.
CASSETTE #49 & #50 Costuming and Grooming Lights, Camera ... Wardrobe? Before your team steps on-stage to service the guest, they need to get ready. The finishing touches of this preparation often come from their appearance.
CASSETTE #51 & #52 Go-Karts: How the (Poor) Operation of Your Go-Kart Track Can Make You a Household Name in Your Community National television show "40/40" blows the lid off the go-kart industry. Ace reporter I.M. Biased puts Racem-N-Reckem Family Racing Center owner I.C. Dollars on the spot. Hear the industry side of go-karting. Can you afford to miss this mind-opening workshop?
CASSETTE #53 & #54 Reducing Losses - Pleasing Bosses! Consider this vital course your hands-on guide to better hiring, reducing internal and external theft, safer firing ... all methods for controlling and avoiding business losses!
CASSETTE #55 & #56 The Power of Newsprint II Back by popular demand, this highly innovative workshop will help you create an advertising strategy, show you how to quickly come up with advertising concepts, and how to think campaign rather than a single ad.
CASSETTE #59 & #60 Operator, Rider and Insurance Company Safety Responsibilities in FECs You'll discover how you, as an operator, can improve your safety practices, promote order and responsibility and improve your relationship with your insurance company in the next ninety days and into 1999 in this important workshop.
CASSETTE #61 Strategies for Building Internal Teamwork How do you develop teamwork between one part of your staff and another? In this beneficial workshop, you'll hear from seasoned facility operators on cross training programs that have successfully done that. Plus, you'll examine the many rewards and incentive programs that facilities use to maintain a sense of teamwork and reward a job well done.
CASSETTE #62 & #63 Non-Cash Payments Many industries are beginning to explore the use of smart cards (microprocessor chip-enhanced payment cards) that combine multiple payment options (stored value, debit and/or credit) and non-payment options like loyalty and rewards on a single card. In this up-to-the-minute session, you'll explore the basics of smart card technology, trends around the world and opportunities for the use of smart cards in the amusement industry.
CASSETTE #64 Nothing New Next Year This no-nonsense workshop will assist you, the marketer, with your worst nightmare - you've got to increase attendance next season but there won't be any new capital to support it What do you do? Come to this can't miss workshop and find out the industry secrets.
CASSETTE #66 & #67 Group Sales/Special Events In this exciting 2-hour workshop, you'll get a wealth of new ideas and guidelines for developing successful group events that make a profit. Topics include: identifying different group types, advertising & marketing, departmental staffing, servicing group events and the future of group events.
CASSETTE #68 & #69 Future of Themed Entertainment What's the future of themed entertainment? If anybody knew, would they really tell? Come find out at one of the most popular workshops at IAAPA.
CASSETTE #70 & #71 Waterpark Cost-Saving Strategies In this intensive workshop, focus on how you can save money on operations and maintenance, marketing and labor. You'll hear directly from industry experts on how new innovations, solid vendor relations and creative operating techniques can send thousands of dollars to your bottom line. You'll walk away from this intensive workshop with tangible ideas and real tips that can be implemented immediately to make a major impact on your operating costs!
CASSETTE #72 Sexual Harassment What is and what is not sexual harassment? Do you know? In this eye-opening presentation, you'll get the facts on important legal questions regarding sexual harassment and how to establish a policy at your facility. And, you'll learn more about the many roles necessary within an organization to successfully protect the company from sexual harassment problems.
CASSETTE #73 When Grief Strikes Your Park ... the Human Factor If a park accident results in a severe injury, a team member is killed in an off-site accident or there is workplace fatality, the team's emotional aftermath is a fragile and important consideration. In this thought-provoking workshop, you'll explore post-trauma planning considerations and grief counseling for your team.
CASSETTE #74 & #75 Successful Marketing Stories (Spanish only) Share experiences and network with other Latin American owners, operators and marketing managers at this session on marketing success strategies.
CASSETTE #76 & #77 Changing Leisure Patterns, Complex Customers and the Future of the Industry This enlightening session will explore the ways in which the amount, use and meaning of free time is changing in a number of modern societies and how this trend relates to increasingly complex customer for leisure products and services. Find out what are this means for the future design and management of theme parks, including the need for great organizational "agility."
CASSETTE #78 & #79 Be Our Guest Each season the amusement industry becomes more international, catering to guests from around the world. This fascinating workshop will help you energize your existing programs and will touch on the often missed areas of guest relations training, multicultural guest service and serving guests with disabilities.
CASSETTE #80 & #81 Dealing with the Extended School Calendar School calendar changes, such as a year-round school and early start dates, are stifling attendance in amusement facilities around the country. Find out what's driving this trend and what you can do to combat it.
